SEO, content and social that get you found by the right people
Be found by the people who matter, not just by more people.
Most businesses don't have a visibility problem, they have a relevance problem. They're publishing, posting and ranking for things, just not the things their buyers search for.
We're a small, senior UK team of writers, designers and SEO specialists. We find out what your audience is actually looking for, then create the content, fix the technical foundations and build the reputation that puts you in front of them, in search, on social and in print.
It works across sectors and budgets. We've grown a proptech company's organic traffic by 1,716%, taken a Harley Street surgeon to page one in English and Italian, and put a £500 app above Splitwise in Google.
No juniors learning on your budget, and no reports full of impressions. We measure what matters: the enquiries that come from being found.
What's included
SEO
Technical fixes, keyword research and on-page optimisation that help search engines, and AI assistants, understand what you do and who it's for.
Content marketing
Blogs, guides and thought leadership written around the questions your buyers are actually asking, by writers who take the time to understand your sector.
Social media
A strategy for the channels your audience uses, and content that gives them a reason to follow, share and get in touch.
Digital PR and outreach
High-quality links and coverage from relevant sites, earned with useful content rather than bought in bulk.
Graphic design
Social assets, infographics, reports and campaign graphics that look like you and stand out in a busy feed.
Print media
Exhibition stands, brochures and printed reports, designed to carry the same message offline as online.
How we work
- 01
Listen and audit
We start with your goals, your audience and an honest look at where you stand today: rankings, content, competitors and the gaps between them.
- 02
Plan what matters
A focused plan built around the search terms, topics and channels that lead to enquiries, not vanity traffic.
- 03
Create and publish
Senior writers, designers and developers produce the work, with you reviewing at every step.
- 04
Measure and teach
Monthly reporting on the numbers that matter, and we show your team how to keep the momentum going.
What that looks like in practice
+1,716%
Organic traffic
For Property Inspect, across two years of content and SEO
+710%
Organic search users
For a Harley Street surgeon, in English and Italian
7,400
Monthly clicks
For Everyone All In, ranking above Splitwise
+754%
Keyword visibility
After Evalua8's rebrand and new website
+64%
Social engagement
When we took over Sierra Medical's social media
The work behind the numbers
Driving global visibility with SEO and strategic content
Property Technology
Celebrating a global milestone
Technology
Harley Street cosmetic surgeon
Boosting organic traffic for a Harley Street surgeon
Healthcare
Securing investors through targeted outreach
Healthtech
Building a stronger digital presence from the ground up
Accounting & Finance
From invisible to 7,400 monthly clicks on a three-figure budget
Consumer App
Questions we often get asked
How long does SEO take to work?
Technical fixes can show results within weeks. Content usually takes three to six months to build momentum. Everyone All In was ranking above Splitwise within a two-month engagement, but most of our SEO clients see the biggest gains in the second year.
Do you write the content yourselves?
Yes. Our writers are senior and in-house, and they interview your team so the content sounds like you and gets the detail right. We don't outsource to content mills or publish unedited AI copy.
What about AI search?
The fundamentals are the same: clear, well-structured, genuinely useful content from a credible source. We structure pages so both search engines and AI assistants can understand and cite them.
Can you handle design and print as well?
Yes. From social graphics to exhibition stands and 74-page reports, our designers work alongside our writers, so the message stays consistent.
How do you report on results?
Monthly, in plain English, focused on enquiries, leads and revenue as well as rankings and traffic. You'll always know what we did and what it achieved.
“The Darwin team are very knowledgeable, they understand our marketplace and are able to produce exceptional content to a high standard, and in good time.”
