Transforming a frustrating website into a functional digital hub

UX & information architecture
Web design & development
Content templates
Hosting & support

Taking Evolve's website from confusing to clear, on a tight budget

Evolve Advisory is a Poole-based business advisory firm that has helped hundreds of businesses across Dorset and the Bournemouth, Christchurch and Poole region. Its support covers the whole business lifecycle, grouped into three stages: Ignite for founders starting out (including a funded start-up accelerator and mentoring), Thrive for growing businesses (growth advice, leadership training, peer groups and The Finance Forum) and Optimise for owners planning their exit.

Evolve came to us after investing heavily in a previous website that failed to deliver. With a tight budget, they needed a website that was simple, effective and easy to manage.

Someone working through figures with a calculator, pen and laptop

“The whole team is knowledgeable, creative, and always ready with fresh ideas, all while staying spot-on with our brief. We couldn’t be happier with the final result.”

Amy Enright, Operations Lead, Evolve

Challenge

The old site had poor UX. Visitors struggled to find the right programme or understand which support applied to them, and the Evolve team found it hard to update, so events, courses and funded programmes quickly went out of date.

Evolve needed a reliable, user-friendly website that clearly communicated their services and could be easily updated by the team, without compromising on quality or experience. They also needed support in shaping the site's structure and content without a large in-house resource.

Solution

We began by scoping out the core needs of the website with the Evolve team, helping shape both the structure and the messaging. The new site is organised around the business journey (Ignite, Thrive and Optimise), so every visitor can find the support that matches their stage in a couple of clicks.

We provided user-friendly templates to guide their content creation and presented multiple design concepts to choose from. Once aligned, we developed a modern, accessible WordPress site that reflects Evolve's impact, showcases client case studies from across sectors, and lets the team update programmes, events and news themselves.